Macfrut 2019

Last May, Tropical Food Machinery took part to the 36th edition of Macfrut, the event organized by Cesena Fiera that is increasingly a go-to event for international fruit and vegetable professionals.

After last year’s successful participation – the first ever for the firm – the 2019 event saw the company doubling its presence by participating as both an exhibitor and a contributor in two scheduled round tables during the second edition of the Tropical Fruit Congress, a gathering on issues related to exotic fruits.
The undisputed protagonist of this year’s summit was pineapple, a tropical fruit of great interest to Tropical Food Machinery, given its decades-long experience linked in the field.

During Pineapple Day, in addition to debating first-hand about specific aspects related to fruit processing, from field production to distribution, Stefano Concari, the company’s general manager, unveiled two units for the transformation of such fruit.
The first, Ginaca, is a state-of-the-art plant able to simplify, speed up and optimize the cutting phase of the pineapple, while the second is a tailor-made line for the extraction of pineapple juice that separates the peel from the s edible ide of the fruit. Though both have already been presented at other exhibits abroad, it was their first-time appearance in Italy.
The response was positive, as was that of Katia Cassol, POSITION, who during a talk dedicated to the Italy-Africa partnership, was able to present to over 200 African companies from 14 countries Tropical Food Machinery’s vast range of industrial processing lines for both tropical temperate climate fruit – a sector playing such an increasingly central role on the international scene that the latest growth forecasts estimate that it would reach 5 percent of world’s GDP by 2030.
Macfrut’s overall balance is therefore extremely profitable, as Concari told il Resto del Carlino. “The future of the fruit and vegetable sector is certainly thriving and developing fundamentally for three reasons: the first is population growth, because there is more and more of us every day. The second reason for optimism is the growth, albeit slow, of per capita wealth. Third and last, the development of the fruit and vegetable sector worldwide, given skyrocketing demand for healthy foods and drinks, a booming trend where fruit and vegetables are absolute protagonists”.